Product Marketing Manager (HID2248)

UK Europe, Middle East and AfricaUK
HID Global
Job Type: 
Functional Area: 
Job Level: 
Mid-Senior Level

Product Marketing Manager (HID2248)

Become a Product Marketing Manager in an Innovative High-Tech Security Company

Job ID: HID2248

Location: Remote, US, UK, France, Germany, Netherlands

#Securing your Future!

HID Global and ASSA ABLOY are the market leaders in physical access control readers. Increasingly, these hardware products are being connected and evolving into IoT devices that will form the foundation for the company to build a selection of service offering options.

We are currently looking for top-talented people who want to embark on this journey with us. The destination is to become the undisputable world leader in access control technology for enterprises. It is an exceptional opportunity with the backing of the world’s largest and most exciting company in its field.   

As the Product Marketing Manager for the Physical Access Control Solutions (PACS) readers, you will drive the definition, realization, and ongoing evolution for the reader portfolio. This includes developing strategy, product roadmaps, market requirements, pricing, product positioning, and launch success.

What you will be doing

  • Implement the product strategy for HID Global’s physical access control solutions (PACS) readers.
  • Define market requirements and business opportunity; own the high-level product roadmap and be accountable to its execution
  • Act as the voice of the customer (partner and end user) to product management, cloud services and the rest of the organization.
  • Collect, analyze and report on needs and trends based on end user and channel surveys as well competitive and industry analysis to provide input to the reader product roadmap
  • Educate the rest of the organization on reader products and be the center of competency for market knowledge, sizing and customer profiles
  • Strategize and define decision criteria of prospects, channels and end users to position HID readers against competition
  • Define, implement and evolve pricing strategy for reader products
  • Develop product data suitable for product promotion through various channels
  • Develop and execute the implementation of successful new reader product launch programs with assets ready that define target markets, positioning, competitive analysis and comparison, collaterals, white papers, training, presentations, pricing and promotion
  • Analyze and understand the longer term market direction and influence external analysts to adopt/value HID Global’s direction.
  • Lead key relationships within the physical access control market in order to stay abreast of standards, policies and technology adoption.
  • Review and report regularly on segment and geographical business performance including revenue, product mix, and margin trends and advice the organization on improvement implementations to drive both growth and profitability
  • Generate and implement channel strategies with the sales and marketing organization, including pricing and discount strategies

What we are looking for    

  • Minimum of bachelor’s degree in marketing or other relevant discipline.
  • Candidates with equivalent education plus relevant work experience may also be considered.
  • Minimum 5+ years product marketing or product management related positions
  • Proven ability to successfully launch products and services on a global basis
  • Strong expertise in the area of physical security
  • Understanding of access control systems
  • Experience operating in a product development team using SAFe for Lean Enterprises methodology
  • Proven capability of cross-functional collaboration & ability to gain consensus
  • You are decisive but open to new ideas
  • You are a self-starter, entrepreneurial
  • You are a quick learner
  • Data & analysis driven
  • You are comfortable with, and able to manage constructively; change, ambiguity, debate, conflict, and informed risk taking

Why Should You Apply?

  • Excellent terms and conditions
  • Flexibility
  • On-the-job training and development
  • Work as part of a global team

HID Global is an Equal Opportunity Employer

HID Global powers the trusted identities of the world's people, places and things. Every day millions of people in more than 100 countries use our products and services to securely access physical and digital places. Over 2 billion things that need to be identified, verified and tracked are connected through HID Global’s technology. We make it possible for people to transact safely, work productively and travel freely. We work with governments, universities, hospitals, financial institutions and some of the most innovative companies on the planet—helping them to create trusting and trusted physical and digital environments so that they and the people who use them can fulfill their potential. Headquartered in Austin, Texas, HID Global has over 4,000 employees worldwide and operates international offices that support more than 100 countries. HID Global® is an ASSA ABLOY Group brand. For more information, visit